Interview Dirk Holbach

Inspired-Search | 13 December 2017

In 2016 Henkel purchased the laundry and home care company, the Sun Products Corporation, in the USA, an acquisition that took it to second position in the North American laundry care market. With a price tag of around 3.2 billion euros this is the second-largest acquisition in Henkel’s history. The deal is in line with the German company’s four strategic priorities: to outperform the competition as a globalized company, with simplified operations and a highly inspired team. Playing a major role in the integration of the new company will be Dirk Holbach, Corporate Senior Vice President & CSCO Laundry & Home Care. For several years he and his team have been driving operational excellence in the supply chain by making processes faster and more standardized, focusing on cost-efficiency as well as end-to-end optimization. We met him at the new global supply chain office in Amsterdam where he is now located.

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Interview conducted by Edwin Tuyn and Martijn Lofvers, written by Helen Armstrong.
Photography: Ton Zonneveld.