Best of S&OP Flavour Day 2025: Insights and Innovations

S&OP Flavour Day is an important annual event that brings together professionals from commerce, finance, and supply chain. It provides a platform for sharing insights and comparing strategies in an increasingly complex market environment.

Summary

• The 2025 edition took place on November 19 at Van der Valk Utrecht.
• Speakers from Bonduelle and Merck Life Science shared their experiences with S&OP and IBP.
• Thought leaders such as Bram Desmet and Jonathon Karelse connected theory to practice.

S&OP Flavour Day 2025

S&OP Flavour Day is an annual highlight for everyone involved in the collaboration between commerce, finance, and supply chain. This year, during the fifth edition on November 19, professionals gathered at Van der Valk Utrecht to exchange insights, compare strategies, and discover how S&OP and IBP are evolving in a complex market.

Content of the Day

The day featured a varied program of keynotes, case studies, and interactive sessions. Speakers from Bonduelle, Merck Life Science, Trust International, and Ricoh shared their experiences on transforming S&OP and IBP processes. Their presentations ranged from leadership in IBP to creating a single integrated forecast and shifting from product-driven to proposition-driven planning.

Thought Leaders and Themes

The sessions were led by two renowned thought leaders: Bram Desmet, professor at Vlerick Business School and author of ‘Rethinking Supply Chain’, and Jonathon Karelse, operations leader at the HBR Advisory Council and author of ‘Histories of the Future’. Their sharp reflections formed a bridge between theory and practice, focusing on Forecast Value Add, financial integration, and actual decision-making in S&OP.

Would you like to review the highlights at your leisure? Download the Best of S&OP Flavour Day 2025 slides here.

Source: Niels Bartels, Nov 21, 2025, https://www.supplychainmagazine.nl/best-of-sop-flavour-day-2025/